For anyone who is in great shape, loves exercise and is photogenic, a career as a fitness model may be something to consider. The fitness industry is a big business, and models are needed in various areas including print and television work. Although it may be difficult to break into, it can be a lucrative and exciting way to make a living.
Function
Fitness models are needed to help sell various kinds of products related to the fitness industry. They are needed to help catch the eye of the consumer. For example, models may pose for photos with exercise equipment or wearing fitness apparel. They may be photographed for ads for healthy food and nutritional supplements. Models also work in commercials and serve as a spokesperson for companies and fitness centers.
Types
Male and females are needed to work as fitness models. Both genders must be in great physical shape. Although all models must have well-defined muscles, different types of physiques may be needed depending on the type of modeling assignment. For example, fitness models who work in muscle magazines must have the physique of a body builder. Models who are used for ads for fitness apparel may need to have a less muscular appearance.
Features
Fitness models should have a lean, muscular body with a low percentage of body fat and good muscle definition. Female fitness models are usually not overly muscular. Although most fashion models are tall, height is not as critical for a fitness model. Fitness models also differ from fashion models in they can be a little older. Most fitness models are in their 20s and 30s. Having an attractive face is an asset for fitness models. However, more emphasis is placed on a great physique.
Considerations
As with other types of modeling, fitness modeling is very competitive. A professional portfolio should be put together from photographs taken. A professional photographer should be hired who specializes in fitness models. Because maintaining a fit body is essential for getting hired, a strong commitment to exercise and eating healthy is required. Not all fitness models are able to make a full-time income from modeling.
Misconceptions
Despite what is often portrayed, fitness modeling isn't always glamorous. It's hard work, and sometimes it takes hours to make one photo. Also, the road to becoming a fitness model isn't always the same as other types of modeling. Although some fitness models seek representation from a modeling agency, many get into fitness modeling through competing in fitness competitions. Female models especially have participated in both figure and fitness contests. These types of competitions often have sponsors from the fitness industry at the competitions. Models get the opportunity to meet with sponsors and become known in the industry.