A leasing agent is only as great as his skills.
Leasing agents are paid by commission. This means that their livelihood hinges on their ability to effectively use their skills to rent out properties. But, what makes a great leasing agent?
Discernment
Not every willing tenant is a quality tenant. A great leasing agent must be discerning enough to weed out tenants who will be more trouble than they are worth. For example, if a potential tenant balks at the very idea of a security deposit, this could be a red flag.
Product Knowledge
As a leasing agent, the property is your product. You must be mindful of zoning restrictions, pricing, square footage and other information that would factor into a reasonable renter's leasing decision.
Negotiation Skills
A great leasing agent leaves the tenant feeling like she has entered into a win-win agreement. This requires the agent to assess the potential tenant's needs and desires, as well as how much they are worth to the prospective tenant. The leasing agent must then balance those needs and desires against her employer's interests.
