Thursday, May 28, 2015

Sell Advertising In My Podcast

Business owners and Web site owners need to get the word out about their Web sites. They do this by purchasing advertising space on a variety of Web sites, in e-zines, e-newsletters and banner ads. Why not use this need to generate extra income with your podcast?


Instructions


1. Decide where you want ads to go in your podcast. Potential ad spots might be at the very beginning of your podcast, in the middle as a break or at the very end.


2. Advertise that you are offering ad space on your podcast and state your fee. Let potential advertisers know how many people you have subscribed to your podcast, how often you publish your podcast and the number of directories in which your podcast is posted.


3. Request the ad information from the advertiser once you have received a purchase request for ad space. Be sure to review the ad with your advertiser to ensure there are no mistakes.


4. Create your podcast with your favorite audio editing software. When you create your audio file, mention your advertiser at the beginning or end, depending on the terms of your agreement. You can simply say, "This podcast is sponsored by The Name of Your Advertiser," then read your sponsor's ad exactly as they have written it.


5. Publish your podcast.


6. Let your advertisers know when your podcast is published so they can download your podcast and listen to their ads.