Since the massage industry is a very competitive one, you want your business plan to include specific goals and objectives for your business. You also want to anticipate risks and solutions, so that if your business is successful on paper it can be successful once it opens.
Instructions
1. Start with a brief introduction. You can mention the origins of the massage industry, description of the market and information on how your business will be a successful one. Include information on any particular knowledge, certifications or experience in massage therapy that you may have.
2. Talk about the competition in your neighborhood and how your business will differentiate from them. Your differences can lie in the types of services you will provide, pricing for such or having a retail area. Also explain what you will do in terms of promotion for your business. Don’t forget to include information about who your neighbors are--you can get a lot of business from fitness centers and nail salons.
3. Take your reader on an imaginary tour of your business. Mention anything unique about the process to book an appointment, greeting customers, the décor or atmosphere of your business, and thanking clients as they leave.
4. Talk about your business financials. Mention start-up costs and funding for such. Think of what you may have to spend in terms of waiting area furniture, equipment, product inventory, computer software, insurance and working capital. Also include your business financial goals.
