The company you have been doing business with for years has asked you to write a customer testimonial and you just don't know where to start. They provide excellent service and are great people to work with, so you want to write a great testimonial that reflects just how wonderful they are. Here's write a great customer testimonial and give the company the reputation it deserves.
Instructions
1. Find out where the testimonial will be published. Most writers want to know how their work will be used, and writing a customer testimonial is no exception. Ask the company where your testimonial is to be published so you can gain a better understanding of what might fit best in that type of publication.
2. Ask for writing guidelines. In the writing business it is imperative you get the writer's guidelines before writing anything. Ask how many words they would like and what the tone of the testimonial should be. Writing an upbeat and friendly 50-word piece is much different than writing a 300-word piece dealing with specific details.
3. Focus on what you know about the company. Trying to go beyond what you know will lend a false sound to your writing and people can see through that.
4. Give specifics about the company when you write your testimonial. Generalizations, like saying that they are the greatest company on the planet, doesn't give the reader a specific reason to choose that company. If the company provides great service and fast shipping, state that in your testimonial.
5. Close by saying how happy you are being their client. Showing potential customers how pleased you are with your experience gives them a positive feel toward the company.
