Advertising account supervisors are responsible for maintaining client relationships.
Advertising account supervisors are important assets in their field. They maintain a strong relationship with their clients and are responsible for the marketing messages conveyed in ads. Account supervisors must be highly motivated, creative and have strong communication skills.
Overview of Duties
Advertising account supervisors work in advertising agencies, media services agencies or within private companies. They are responsible for developing creative advertising strategies for their clients, as well as maintaining budgets for the work their agency provides. In some instances, account supervisors may act as a liaison between their client and a creative advertising agency that is providing their creative services to ensure that the client's needs are met.
Position Types
Advertising account supervisors can also be referred to as advertising managers, account executives, creative directors or media directors. Advertising managers oversee the development of creative messages for advertisements; account executives access the need for advertising; creative directors oversee copy writers, artists and staff; and media directors determine and buy space on the media a client will advertise on, including radio and billboards.
Work Environment
Advertising account supervisors work in office environments and often work more than 40 hours per week. They work in a fast-paced, high-stress environment because of impending deadlines.They often travel to meet with clients and communications agencies on behalf of their clients.
Advancement
Advertising account supervisors can earn a certification in the field of advertising. Not many advertising professionals are certified and it is not required, but certification is a sign of competence and excellence in the field.
Wages
Wages for advertising account supervisors depend on their level of responsibility, length of time at a company, education and the size and location of their employer. In May 2008, the average annual salary for an advertising supervisor was $80,220, according to the Bureau of Labor Statistics.
