PLR articles can be improved with a quick rewrite, and then used to promote your website, your product or yourself.
PLR articles are a low-cost resource that Internet marketers can use to generate traffic to their websites and blogs, and to promote their own products or affiliate products. There are dozens of ways to use Private Label Rights articles for marketing. Some of the more common ways include blog posts, writing reports to get more opt-ins for your email lists, developing product or affiliate offer bonuses, creating viral reports to increase traffic and as inspiration for article writing.
Article Writing Inspiration
PLR articles always need to be rewritten before being redistributed because they usually contain incorrect information, along with spelling and grammatical errors. An alternative to rewriting is to use the articles to generate ideas for new original articles that can be written in about the same time it takes to rewrite the PLR articles. You can have better long-term results from original articles because the PLR articles are sold and used multiple times; providing duplicate information lowers your web page ranking. Using the general information from the PLR articles helps you write original articles quickly. Remember to always include a link to your website in a source box at the end of the article.
Blog Posts
Blog posts can be short so it is often possible to use one key point from an article to create a blog post, allowing you to create multiple blog posts from the same article. You need to change the title and use new keywords for search engine optimization. Rewrite the first couple of sentences using the new keywords. You can then edit the remainder of the text to make it fit the niche topic. Add your own unique introduction, closing and affiliate offer, if appropriate.
Short Reports
Article packs with several articles on the same topic can easily be linked together into reports for newsletters or email marketing campaigns. This is a good way to generate more opt-ins for your mailing lists. You can arrange the articles logically and copy them into a Word document. Remember to add your own title page and at the end of the article, add your bio information and resource section. Edit the content and add images and screen shots throughout the document as needed. The report also needs to be converted to a PDF document. You can send this out in newsletters and emails to obtain more opt-ins for your email list.
Offer Bonuses
The report created to generate opt-ins can also be used as a product or affiliate offer bonus. Use it this way for your own products or other products you promote through your website, blog or links. Bonuses help generate sales because interested parties usually want even more for their money.
Viral Reports
By allowing others to share your report trough their website, blog or list, you are circulating your information more widely (virally) around the Internet. You can include links to increase traffic to your sites and allow others to do the same. After all, the About Author section is your information and you want it to circulate as widely as possible.